Don’t be scared of the market this Halloween

Don't Be Scared of Investing This Halloween

If Halloween is one of you favorite holidays, then you are in luck. According to the National Retail Federation, there is $9.1 Billion in Halloween spending planned for this year by consumers. Any time there is a spending spree, we look for investing opportunities! We have some ideas of how you can possibly capitalize on your love of all things spooky this season.

Candy & Costume Love

9 out of 10 Halloween celebrants plan on buying candy this Halloween, which means there are plenty of investing opportunities if you think popular candy companies could profit from this influx of cash. Here are a few:

  • The Hershey Company (HSY): With popular Halloweens candy like KitKat, Reese’s and Twizzler’s under their belt, Hershey’s is certainly a name you will be seeing in your candy bucket this year.
  • Nestle (NSRGY): Nestle sells Baby Ruth, 100 Grand and Butterfinger (our fave). They also own Libby’s Pumpkin – a.k.a that can of pumpkin most buy around Thanksgiving and Halloween to make their pumpkin pies.
  • Marvel & Disney (DIS): The number one costume for children in 2017 is a superhero according to NRF stats. Disney princess & action star costumes are always big with the kiddos as well.
  • Walmart (WMT): Where do people usually go to buy all of the candy and costumes? Walmart is a Halloween powerhouse with a wide assortment of Halloween supplies and 47% of shoppers plan to visit a discount store like Walmart.

Along Came a SPDR 🕷🕸

Have you wanted to buy an ETF but you’re not sure where to start? Own a piece of the market and get in the Halloween spirit by picking out a SPDR ETF like SPY which tracks the S&P 500, or DIA which tracks the Dow Jones Industrial Average. And if you are more of a fan of companies like Vanguard or iShares, we have over 150+ ETFs available on Stockpile (with more being added every week).

Stockpile, stocks by the dollar


This material has been distributed for informational and educational purposes only, represents an assessment of the market environment as of the date of publication, is subject to change without notice, and is not intended as investment, legal, accounting, or tax advice or opinion. Stockpile assumes no obligation to provide notifications of changes in any factors that could affect the information provided. This information should not be relied upon by the reader as research or investment advice regarding any issuer or security in particular. The strategies discussed are strictly for illustrative and educational purposes and should not be construed as a recommendation to purchase or sell. There is no guarantee that any strategies discussed will be effective. Each investor should evaluate their ability to invest long term, especially during periods of downturn in the market. Investors should not substitute these materials for professional services, and should seek advice from an independent advisor before acting on any information presented.

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